H-ACK Audi Co-Design the Future, October 10, 2026challenge12 hoursto rethink Audi’s relationship with the next generationsOver the course of the hackathon you’ll design, develop and build strategies to turn Audi into a brand you experience through immersive, authentic experiences.let’s hackRewardsfirst prizePresent your project at an event with Timm Barlet, Managing Director of Audi Italia, and other big names🧊 Ice driving experience🧢 Audi Revolut F1® kits🎟️ 2 grandstand passes for the 2027 Formula 1® Italian Grand Prix at MonzaTerms and conditions apply. See official rules at the registration link.The JuryMassimo Faraò, Marketing Director, Audi ItalyDindo Capello, three-time winner of the 24 Hours of Le MansAndy Varallo, President, Dolomiti SuperskiChapeau, an editorial project telling the success stories of Italian entrepreneurshipRiccardo Donadon, our Founder and CEO of H-FARMDavide Bartolucci, CEO of our media company SHADOFeaturing Lorenzo Luporini, author and content creator.

H-ACKs are our hackathons open to students, professionals and anyone into innovation: a day of teamwork on a real brief from a partner company, with mentors on hand and final presentations in front of a jury.