1-week Digital Entrepreneurship Summer Program
Through specific learning activities focused on Digital Transformation, they will be able to apply a creative mindset to innovation processes.
Our Summer Programs are abbreviated courses of study in specialized fields that can provide much-needed skills and knowledge in specific areas.
This noncredit course is intended for university students and professionals who want to gain general knowledge, learn a new skill, upgrade existing skills or develop personal interests.
A certificate of completion and an Open Badge will be issued at the completion of the course.
The course adopts a multidisciplinary approach, develops a spirit of collaboration, and delivers new experiential, hands-on methodologies. All the workshop activities and trips have a strong experiential and non-conventional component, in line with our educational philosophy.
Day 1: New trends and Digital Tools
The first day students will get an overview of global changes led by innovation and technology. They will explore changes and envisage a different future.
Day 2: Data Analysis
The second module will offer students techniques and skills for data analysis. It will teach how to interpret and present data, how to construct and propose the right storytelling.
Day 3: Innovation Management & Strategy
During this third day, lectures are devoted to present the different aspects of innovation and product development. Participants will get a general understanding of innovation theories and will focus on design issues and the management of the innovation process.
Day 4: Social Media Marketing
This module will provide an overview of digital and social media within an integrated marketing communications strategy, with a mix of theory and hands-on practical exercises.
Day 5: Design Thinking Lab
This last module will be an opportunity to work in a team and apply tools and techniques to co-design a co-create practical and feasible solutions to a design challenge. Students will learn non-conventional approaches to problem solving and methods for triggering social innovation processes.
For more information about the program contact us at email@example.com.Download the detailed presentation
From June 3 to 7, 2019
Deadline Applications: April 22, 2019
From July 15 to 19, 2019
Deadline Applications: June 3, 2019