What Kind of Talent Does the Sports Industry Need?Wearables that track every heartbeat, models that predict injury risk, sensors that optimize athlete training, and AI-powered fan engagement platforms: sports have already changed. What’s missing are the professionals who can drive the industry forward through technology, data, and strategic vision.This is a global industry worth more than $600 billion and €32 billion in Italy alone, while the market for AI in sports is expected to exceed $19 billion by 2030.That’s why we created the three-year bachelor’s degree in AI & Sports Management, developed in partnership with the University of Chichester and launching in September 2026. The program prepares specialists to work in areas such as sporting goods manufacturing, technical apparel, performance analytics, computer vision, and predictive sports medicine.

H-FARM College & Fondazione SportsystemFondazione Sportsystem’s network includes more than 700 companies and 7,700 employees across the Montebelluna district, from major technical footwear brands to suppliers and research centers, including Tecnica, Nordica, Rollerblade, HEAD, Rossignol, Risport, Alpinestars, La Sportiva, SCARPA, and Decathlon.For students, this means real-world challenges, direct access to industry leaders, and concrete internship and job opportunities.