Branding & storytelling
In a context characterized by global reporting platforms and the involvement of the consumer in the processes to which he entrusts his choices, it is extremely important to be authentic and relevant.
We work together with brands that create or evolve their identity by building ecosystems, not campaigns. Thus, interactive products, services, commerce and storytelling integrate into a modern media company approach.
Brand strategyBuilding meaning, intangible values and brand perception is the challenge that makes the difference in the age of complexity.
With a methodology that integrates strategic branding skills, open innovation and an editorial DNA, we are enthusiastic traveling companions/partners for those companies that build contemporary leadership. We work on the creation of a relevant identity, on languages that can express themselves in every type of authentic relationship and on storylines for consumers and markets that have no boundaries.
Interactive AdvertisingWe evolve the traditional concept of the advertising campaign into communications projects that blend creativity, interactivity and loyalty.
We develop strategies based on measurable business goals and brand value expression: a mature model where original content and new interactive methods become the key to building valuable audiences and collecting valuable data.
Branded Content ChannelsToday all brands can grasp the incredible opportunity to become publishers by playing an unusual and extraordinarily effective role.
We believe that interpreting the current context of the relationships with your audience means needing to be accessible anywhere. That's why we create branded content channels that can transform the communication of a brand into publishing, develop content-to-commerce models, enable new forms of monetization and communities for broadcasters and publishers.
Content strategy & managementDigital and social media platforms require strategies and teams devoted to producing content on a daily basis.
Fostering relationships with your audience is a crucial activity to become relevant where consumers mature their choices of consumption. It is with the scope to make effective the presence in this fundamental context, that we share strategies and make them tangible through a methodology that harmonizes creativity and constant reading of results.
Content ProductionContent for today's scenario needs to incorporate high-quality production elements with agile methods and tools that optimize dedicated investments.
We are a highly productive manufacturing company combining production techniques from high visual standards with videomaking skills, live blogging and experimentation of emerging technologies and automation applied to storytelling.
FANDOM PlatformThe vision of a brand that is "everywhere" is empowered by a technology platform that enables its distribution channels, relationship forms and loyalty dynamics.
FANDOM is the proprietary platform that was born to build the ecosystem where a brand distributes content and all associated involvement forms.
With FANDOM, you can deploy interactive editorial communication projects by natively integrating gamification and reward logic by synchronizing a public audience, users, customers or prospects, regardless of their access channel.